A collection of animated gifs made by independent press Badlands Unlimited. What is a gif? It is the Graphics Interchange Format (GIF; /ˈdʒɪf/ or /ˈɡɪf/), which is a bitmap image format that was introduced by CompuServe in 1987 and has since come into widespread usage on the World Wide Web due to its wide support and portability. This collection of animated gifs will delight casual and serious readers alike. Accompanying each gif is a caption that has nothing to do with the gif, but serves to expand the conception of what the gif can mean in a wider field of intelligibility.